Marketing Biscardi’s Folly
Posted by: Loren Coleman on August 15th, 2008
A brief interview on MSNBC’s Countdown With Keith Olberman speaks volumes, in nonverbal language, regarding one of the underlying motives of those behind Biscardi’s Folly:
CNet News’ Chris Matyszcyk captures the essence of what the unholy trio are all about. Bottomline, the Georgia costume carcass fiasco is about the money.
What was most revealing about today’s exhilarating and highly truthful Bigfoot press conference was not what was said.
It was the headgear.
Emblazoned with the a URL that sold their own Bigfoot tracking enterprise, the baseball caps worn by Matthew Whitton (aka Gary Parker) and Rick Dyer said so very much.
Their words on MSNBC’s Countdown With Keith Olberman said it with a cleanliness only rivaled by Bigfoot’s teeth. When asked by the lucky stand-in presenter, Rachel Maddow, whether they were out to make as much money as they could, Mr. Dyer, who had not uttered a word through the entire interview, firmly stated that this was the case.
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In their interview with Ms. Maddow, they were amusedly unphased. They stated their case. They insisted that, despite previous reports (that might well have been true), they weren’t hunters at all, merely hikers who happened to come across an incredible find and even braved the circling of other Bigfeet who were perturbed to see the body of their blood brother being dragged away, like a large, hairy Lindsay Lohan, to a career in Hollywood.
But they have learned one thing about life- and specifically about the internet business. They don’t just talk monetization. They do it. On another of their sites.
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Were they hunters, which they avowedly are not, they might describe this as a great way to make a killing.
About Loren Coleman
Loren Coleman is one of the world’s leading cryptozoologists, some say “the” leading living cryptozoologist. Certainly, he is acknowledged as the current living American researcher and writer who has most popularized cryptozoology in the late 20th and early 21st centuries.
Starting his fieldwork and investigations in 1960, after traveling and trekking extensively in pursuit of cryptozoological mysteries, Coleman began writing to share his experiences in 1969. An honorary member of Ivan T. Sanderson’s Society for the Investigation of the Unexplained in the 1970s, Coleman has been bestowed with similar honorary memberships of the North Idaho College Cryptozoology Club in 1983, and in subsequent years, that of the British Columbia Scientific Cryptozoology Club, CryptoSafari International, and other international organizations. He was also a Life Member and Benefactor of the International Society of Cryptozoology (now-defunct).
Loren Coleman’s daily blog, as a member of the Cryptomundo Team, served as an ongoing avenue of communication for the ever-growing body of cryptozoo news from 2005 through 2013. He returned as an infrequent contributor beginning Halloween week of 2015.
Coleman is the founder in 2003, and current director of the International Cryptozoology Museum in Portland, Maine.
